Purpose: To identify the main factors that make the population of a large metropolis adhere to the use of bicycles as a option of transportation.
Method: Survey with 299 respondents analyzed by means of descriptive statistics and multiple linear regression
Originality/Relevance: Unpublished study in relation to the inhabitants of the city of São Paulo and that can help in the elaboration of public policies that improve urban mobility.
Results: It was possible to identify that the greatest acceptance for the policies occurs by individuals more connected to public services and not with demographic factors.
Contributions: Individual factors that explain the propensity to adopt an alternative transportation system were identified.
